Meet Zettel. Your Operations Assistant.
Keep containers moving without digging
through emails, messages, and PDFs.
Zettel is an AI operations assistant that turns scattered shipping documents (BOLs, DOs, invoices, arrival notices) into container-level answers, actions, and stakeholder updates. Ask anything, or let it chase what's missing. All from your inbox.

Fits into your workflow,
not the other way around.
Zettel ingests documents from email, Google Drive, and messaging, analyzes them at the container level to surface what's blocked and what's at risk, then communicates back through the channels your stakeholders already use.
Your documents are scattered.
Zettel pulls them together.
Shipping operations depend on BOLs, DOs, invoices, arrival notices, and vendor paperwork, but today every shipment lives across a dozen inboxes, shared drives, and forwarded threads. Here's what that fragmentation actually costs you.
warningYour paper trail is a maze
Documents are scattered across inboxes, drives, portals, and forwarded threads. A single shipment can require up to 50 sheets of paper exchanged with up to 30 stakeholders. Operations slow down, errors creep in, and nobody has the full picture.Source: McKinsey Research
warningEvery missed doc costs real money
Missing docs and delayed handoffs trigger LFD, demurrage, and detention fees. With $15.4B in charges collected by ocean carriers annually, an unresolved document is a direct financial threat, and exception costs land on your P&L, not the carrier's.Source: FMC Report
warningYou spend your week chasing status
Ops teams spend 14+ hours a week hunting for status across email, portals, and phone, but still lack actionable guidance. Zettel goes beyond visibility to tell you exactly what's blocked, why it matters, who to contact, and what to send them.Source: LeanDNA Survey
Reads every BOL, DO, and invoice
the moment it lands.
Ops teams spend nearly 14 hours/week manually tracking data. Forward documents in, drop them in a shared drive, or let Zettel watch your inbox. It pulls every BOL, DO, invoice, and arrival notice into a container-level context graph. Ask a question, get an actual answer. Flag an exception, get a recommended action.

Keeps your containers moving
while you do everything else.
Ranks what to chase first
Sorts your containers by Last Free Day, demurrage exposure, and SLA risk, so the most expensive problem is always at the top of your list. Ocean carriers collected $15.4B in D&D charges from April 2020 through March 2025.Source: FMC Data
Shows who's affected when a doc is missing
When a document is missing, see the full blast radius across bookings, counterparties, and downstream handoffs, not just the immediate container. A typical international transaction touches 36 documents and 20+ parties.Source: WTO Research
Spots mismatched versions before they bite
Catches outdated references, conflicting fields, and version drift between BOL, DO, and invoice before they turn into pickup misses. Digitizing trade documents can reduce processing time by up to 75%.Source: WTO Research
Tells AP when it's safe to pay
Gives AP a defensible pay-ready signal only when shipment milestones, invoice data, and POD all agree. Exceptions were the top AP challenge for 53% of teams in 2024, and the #1 reason invoices go on hold.Source: Ardent Partners
Catches missing docs before pickup stalls
Spots the missing delivery order, arrival notice, or BOL before it turns into a sitting container, and tells you exactly which party owes you what. Digital document handoffs measurably improve end-to-end transaction times over paper-based workflows.Source: DCSA
Lives in your inbox, not another tab
Reply to a thread, forward a vendor message, or ask a question. Zettel works in email and messaging where context already lives. McKinsey estimates teams spend 28% of the workweek managing email threads.Source: McKinsey
Ready to put Zettel to work?
Join the early-access cohort for ops teams that want to prevent avoidable delays, automate documentation, and get a handle on container-level visibility. We'll walk through the workflow, show you the product, and figure out together how we can help you keep containers moving.